The next time you set goals, start with strategy
Without strategy, a business of any size is likely to find itself in a tough or losing position against the competition.
Ready to launch? Here’s a head start
As a guy who literally began his company on a card table in his living room, I have a special fondness and respect for others who want to start a business.
5 ways to coach your sales staff like a winning sports team
Check in with Lance Tyson on any given day, and he may be coming from a meeting with an up-and-coming sports franchise, leading a training session for a professional football team or creating a highly personalized training workshop for team leaders.
Beer and movies? It’s a natural with growing Flix Brewhouse business
The concept of eating out while watching a movie isn’t revolutionary, but what is new is how Flix Brewhouse is doing it.
Expert shares the ‘why’ behind how customers buy
Thanks to the internet, shoppers are forever changed. They are now in the driver’s seat when it comes to consumer goods, services and pretty much everything else they buy these days.
Five ways to ramp up the effectiveness of your meetings
There are anywhere between 36 and 56 million meetings in the United States alone. Leaders tend to agree that meetings are critical to success, yet many still struggle to engage workers and boost productivity.
Digital marketing firm expands services into Canada
White Glove Workshops, a digital marketing company, is looking north—to Canada.
Entrepreneur continues to improve digital life—her latest idea being a privacy ‘shade’
Pretty much anyone with a smartphone has experienced this common problem: You’re trying to email your boss, text a friend or read a book while in public when you...
How one woman is tackling the Great Pacific Garbage Patch—one meal at a time
Believe it or not, the common plastic drinking straw has been drawing a lot of media and public criticism lately. And Sandra Harris isn’t surprised – the CEO of ECOlunchbox has long understood the issues around the use of plastic and its impact on the environment.
Market Strategies International, Morpace will merge to create the 15th largest market research firm...
Market research firms announced Tuesday they are combining into one firm.
Ziebart, approaching its 60th year in business, is still making its mark
It will be 20 years this November since Corp! magazine, launched in 1998, featured Ziebart and its CEO, Thomas Wolfe, in the first year of the publication.
Kellogg’s dials up the ‘memorable’ meter with record made from actual cereal
Food marketers and manufacturers have come up with some memorable advertising campaigns in recent memory.
Moving at Lightning Speed
For ages, marketers and salespeople have relied on the latest technology to improve or streamline their processes.
Balance of 2018 ‘looking good’ from a real estate perspective: survey
The U.S. real estate industry is, in general, expected to be stronger than previously anticipated through 2018.
Millennial owners strive to go beyond simply ‘making money’
Matt Schroeder isn’t your typical young Millennial entrepreneur, working to make money. He’s working to make a difference.
Business Might Be Wise to Examine the Effect Music Has on Marketing
Music moves people as individuals, but those same melodies also hold an impressive amount of power when used to market and promote a company.
Customer-Centric Businesses Under Promise and Over Deliver
As a business consultant, Sallie Sherman recently worked with a home-services company that struggled to connect with its customers.
How to make Google love you
We all want Google to love our website. When we find our website in the good graces of Google, the powerful search engine sends valuable traffic.
Retailers Adapt to a New Reality
The news media report often on the demise of retail stores, citing the shrinkage and even closing of chain stores and malls due to competition from big box discounters and online sales.
Growing Demand for ‘Meatless Burger’ Has Alternatives Entering More Stores
As more Americans look to shape up, eat more healthy foods and look for meat alternatives, an innovative food producer is stepping up in markets across the country to provide a plant-based protein alternative – that also tastes good.
