Shoppers headed to a Macy’s near them should probably do a Google search to see if their favorite location is still open,
Macy’s officials said this week they will shutter 150 stores over the next three years – including 50 by the end of this year after the department store chain took a fourth-quarter loss amid declining sales. —
The Associated Press reported Macy’s plans to upgrade its remaining 350 stores, including adding salespeople to fitting areas and shoe departments, while adding more visual displays like mannequins. At the same time, the AP reported, the company signaled a pivot to luxury, which has fared better overall. It said it would open 15 of its higher end Bloomingdale’s stores and 30 of its luxury Bluemercury cosmetics locations.
The Macy’s stores set to close account for 25% of overall square footage but less than 10% of its sales, the company said, according to AP.
“We are making the necessary moves to reinvigorate relationships with our customers through improved shopping experiences, relevant assortments and compelling value,” Macy’s CEO Tony Spring told the AP.
