Disney Gets Remainder of Hulu for $8.6 Billion

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BURBANK, Calif. — The Walt Disney Company announced it will acquire the 33% stake in Hulu currently held by Comcast, following Comcast’s November 1 exercise of its right under the put/call arrangement between the two companies.

The acquisition of Comcast’s stake in Hulu at fair market value will further Disney’s streaming objectives.

Under the terms of the arrangement, by Dec. 1, Disney expects it will pay NBCU approximately $8.61 billion, representing NBCU’s percentage of the $27.5 billion guaranteed floor value for Hulu that was set when the companies entered into their agreement in 2019 minus the anticipated outstanding capital call contributions payable by NBCU to Disney.

Under the appraisal process agreed to by Disney and Comcast, Hulu’s equity fair value will be assessed as of September 30, 2023, and if the value is ultimately determined to be greater than the guaranteed floor value, Disney will pay NBCU its percentage of the difference between the equity fair value and the guaranteed floor value. While the timing of the appraisal process is uncertain, we anticipate it should be completed during the 2024 calendar year.

Hulu began in 2007 and quickly evolved into as a service backed by entertainment conglomerates who hoped to stave off the internet with an online platform for their own TV shows. Disney joined in 2009, planning to offer shows from ABC, ESPN and the Disney Channel. A decade later, Disney gained majority control of the business when it acquired 21st Century Fox.