Stefanini Partners With Suffolk University Sawyer Business School for Case Study With Logbank

    SOUTHFIELD — Stefanini Group, a global technology company specializing in digital solutions, announced it partnered with Suffolk University in Boston for a case study on LogBank, a Stefanini Group company.

    With a commitment to partnering with academic institutions, Stefanini Group engaged students at Suffolk University to evaluate solutions, services and opportunities for growth for LogBank.

    The partnership encouraged students to develop academic works focused on international institutions interested in this partnership model. Achieving the goal of the partnership, students were able to put their knowledge into practice and present scenarios, diagnoses, solutions and insights for the evaluated business models.

    LogBank was analyzed by four student groups, which gathered information about solutions, market potential and the possibility of internationalization in the medium and long term. Students researched the fintech market in the United States, regulatory and tariff issues in the states of Arizona, Florida, Georgia and Michigan, indicating where rates would be most affordable, along with advantages and disadvantages in each region.

    The partnership with the academic world is something that permeates the history of Stefanini Group for some years. In addition to several Brazilian institutions, the multinational joined Insead in 2018 and 2019 to offer the Leadership Transformation Program, which brought together C-Level executives for five days in Fontainebleau, France, to discuss mindset change and skills development needed to keep up with industry disruptions, inspire teams and engage them in the digital transformation process.

    According to Cyrille Verdier, COO of Logbank, the initiative reinforces Stefanini Group’s position of investing in a robust innovation ecosystem, which includes startups, customers, partners and Universities.

    β€œStefanini Group’s strong presence in the United States has helped us in this proximity to Suffolk University,” Verdier said. “For us, it is very important to have feedback from students under the supervision of renowned professors from a great business school, such as Prof. Mark Lehrer. They provided new perspectives on our offerings, with tips and guidelines that can guide differentiated growth strategies in other countries.”

    Logbank CEO Luiz Gustavo Dutra agreed.

    β€œIt was a true work of co-creation, where students could play the role of consultants with LogBank executives”, Gustavo Dutra said.

    For Professor Mark Lehrer, who coordinated the project, it’s necessary to show students what the real corporate world is like. That’s why the work carried out with Logbank and other institutions each summer is so valuable for postgraduate students’ learning.

    β€œIt is stories like yours that we like to tell current and future students to reinforce the importance of combining theoretical and practical knowledge,” he said.

    Open platform

    Logbank, which operates 100% in the B2B market, provides a platform specialized in means of payment and financial arrangements in the White Label model, that is, with the customer’s brand, completely adaptable to the web and smartphones. Logbank also offers personalized onboarding (account opening) trails that meet specific registration needs – optical character recognition (OCR) document reading, proof of life with challenges, proof of residency upload, approval, account access and registration in the acquisition.

    Additionally, it provides strategic support for projects and develops customizations for different verticals, such as retail, industry, distribution, health, telecommunications, among others. In practice, the client enters the relationship and business network already established, while LogBank develops and operates the entire digital banking and acquiring platform, generating value for the company and its end users, following all the premises related to the General Law of Data Protection (LGPD).