DETROIT — September is Pediatric Cancer Awareness month and Better Made has teamed up with University of Michigan Health C.S. Mott Children’s Hospital to raise funds for its Block Out Cancer campaign.
Throughout the month, Better Made will donate a portion of the proceeds from the sale of Family Size and Value Size chips, as well as 2.5-ounce pork rinds to the Block Out Cancer campaign. There will be Block Out Cancer displays and pork rind display cases set up in stores throughout Michigan that will let patrons know about the campaign.
“Our Block Out Cancer campaign is an integral part of our efforts to drive awareness and advance new research and treatments for pediatric cancers,” said Luanne Thomas Ewald, M.H.A., FACHE, chief operating officer of C.S. Mott Children’s Hospital and Von Voigtlander Women’s Hospital. “We’re incredibly grateful for our partnership with Better Made and their unwavering support as we work together to push forward new discoveries and cures for our patients and families experiencing childhood cancers.”
“Better Made is always proud to partner with University of Michigan Health C.S. Mott Children’s Hospital for its annual Block Out Cancer campaign,” said Dave Jones, President of Better Made Snack Foods. “Pediatric cancer is a sad and unfortunate truth, but the Better Made family is committed to supporting the Mott staff and the thousands of families they care for and cure each year. Our customers are very loyal to our causes and we certainly appreciate every single one who participates and every store that showcases the Maize and Blue Block Out Cancer displays. Together we will block out pediatric cancer.”
A video released by Better Made can be seen at https://youtu.be/Tlz4bCJnapY
