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Honoring the legacy of the Dodge Viper underscores automaker’s plans for former plant

The Conner Avenue Assembly Plant, the former production home of the iconic Dodge Viper, will become an internal meeting and display space that will showcase the company’s concept and historic vehicle collection.
The Conner Avenue Assembly Plant, the former production home of the iconic Dodge Viper, will become an internal meeting and display space that will showcase the company’s concept and historic vehicle collection.

 

The Connor Avenue Assembly Plant, once the facility where Chrysler Corporation put the finishing touches on its iconic Viper supercar, is getting a second life—as an internal meeting space for employees of what is now Fiat Chrysler Automobiles and as the new home of the company’s collection of vehicles.

That collection includes nearly 400 concept and historic vehicles, which the company says will be housed at the former plant, to be renamed the Connor Center.

The facility will start to be used as meeting space as early as the second quarter of 2018, but the news sof the plant’s repurposing includes plans to auction memorabilia related to the Dodge Viper for donation to the United Way for Southeastern Michigan.

More than 1,800 Viper items, including signed hoods, prints and posters, went up for auction on March 21, with bidding to wind up on April 13. A full list of the items being auctioned can be seen online HERE.

The former manufacturing facility built 51 years ago, is tucked into a Detroit neighborhood just south of the famed 8 Mile Road.

The company says the reimagined facility will have space to exhibit 85 of the nearly 400 concept and historic vehicles that will now be stored onsite under one roof. Previously, the company’s extensive collection was housed in several locations.

“With a storied history of its own, the Conner Avenue facility is an ideal location to showcase the vehicles that have sustained the company for more than 92 years,” said Brandt Rosenbusch, manager, Historical Services. “We are proud of our history and have been working diligently in the daily care and restoration of these important vehicles. This move will allow us to house all of our collection under one roof and have the space to share that history with our employees.”

 

Pictured is one of the eight signed Dodge Viper hoods available as part of a Dodge Viper memorabilia auction running through April 13, 2018, to benefit the United Way of Southeastern Michigan. In addition to the hoods, the auction will include over 1,800 items, all of which were identified and salvaged as the plant was being decommissioned after production of the Viper ended in August 2017.

 

Approximately 77,000 of the plant’s nearly 400,000 square-feet of floor space will be dedicated to displaying vehicles like the 1902 Rambler, the oldest in the collection, to one of the most significant, the 1924 Chrysler Touring. Conner’s administrative offices will be converted into nearly 22,000-square-feet of meeting space that can accommodate gatherings of various sizes. It is expected that the facility, built in 1966, could also open its doors to the public in the future. The building should be available for use by internal groups and departments in the second quarter of 2018.

Production of the Dodge Viper came to an end on Aug. 31, 2017, and with that, the decommissioning of the plant began. As the assembly line was dismantled, office furniture was removed and rooms were cleaned out in preparation to repurpose the facility into meeting and display space.

Hundreds of pieces of Viper memorabilia, as well as a few items related to the Plymouth Prowler, were identified and salvaged and the decision was made to auction these items off to benefit the United Way for Southeastern Michigan.

“We found things like signed sketches, photos and posters, not to mention all of the items that were part of the operations of the plant,” said Mike Tonietto, former Conner Avenue Assembly Plant Manager, and auction coordinator. “As more and more items were discovered, the question became what do we do with them. Rather than store them somewhere where they would never be seen or, worse yet, disposed of, we decided to auction them off.

“We know there are lots of Viper —and a few Prowler—owners, fans and even employees around the world who will want to own a piece of automotive history,” said Tonietto. “This is a great way to share some one-of-a-kind pieces involving these iconic vehicles while at the same time supporting an organization that does so much good in the community.”

After the company’s Historical Services group selected the items that would be kept for display or archival purposes, more than 1,800 items remained—including eight signed hoods; more than 500 pieces of art, prints, signage and posters; and an assortment of Viper merchandise from key chains to apparel to coffee mugs—that will be available for auction.

One of the many available pieces of art is a sketch of the Viper GTS with portraits of the three former Chrysler executives responsible for its development—Bob Lutz, president and CEO; Tom Gale, vice president of Product Design and International Operations; and Francois Castaing, vice president of Vehicle Engineering and General Manager of Powertrain Operations. The limited edition print—number 14 of 300 —features the signatures of the three executives along with an authentic blue Viper GTS emblem.

Pictured are some of the more than 1,800 pieces of Dodge Viper memorabilia being auctioned off running throuh April 13, 2018, to benefit the United Way of Southeastern Michigan. Items including eight signed hoods; more than 500 pieces of art, prints, signage and posters; and an assortment of Viper merchandise from key chains to apparel to coffee mugs were identified and salvaged as the plant was being decommissioned after production of the Viper ended in August 2017.

 

 

How to help your team build financial health as part of Financial Literacy Month

Seminars that teach employees how to handle money are a dime a dozen. The problem is if you rely on most of them to meet the needs of your employees, you will get dime-a-dozen results.

A successful financial wellness program should have several key attributes. It must be easy to follow, and it should serve your employees over time in order to create lasting behavior change. A quality program will also have a proven track record for sustained success, plus it will provide you and your leadership team with statistics showing the real, practical difference it makes in people’s lives.

As a small business owner and leader, the power to select a financial wellness program – one that will bring lasting success to the financial lives of your team members – is in your hands. Take a moment, and read over a few of the other attributes I believe are crucial to consider when choosing a financial wellness program.

Flexibility and scalability
A good program will meet your employees where they are. Your company may have multiple locations and different shifts. This can make facilitating classes a huge challenge. Employees need a program that is available online, any hour of the day or night. Online programs also provide a layer of privacy. It can be tough for someone to talk about a money situation when they’re surrounded by co-workers in a classroom or workplace setting.

Continuing education and review
One or two lunch-and-learn sessions a year is not enough financial education for your employees. The program should offer material that helps them learn over time so they can form good money habits.

Someone who is in the midst of paying off debt doesn’t need to worry about investing just yet. They are better served if they can go back and reference that material when they are out of debt and ready to build their nest egg.

Personalization
People have different needs depending on where they are in life. Whether they are married, having a child, nearing retirement, or just starting out, a good, comprehensive financial wellness program will have components that address each person’s specific needs.

Studies show that employees perform better, and are happier overall, when they don’t have the stress associated with financial worries hanging over their heads. A quality financial wellness program can be a huge blessing to your team members while improving the overall health of your company!

Keeping the lid on a valuable secret

 

Bring up the subject of Intellectual Property to anyone who isn’t deeply entrenched in the field of patents or trademarks and blank looks or even a stifled yawn or two might be the result.

But here’s the reality: IP—as Intellectual Property is often shortened—is arguably one of the most important areas of law, especially in a time when ideas potentially worth millions—even billions—are an increasingly important part of the economy.

Anyone doubting that should talk to someone like Jennifer Dukarski, an attorney in the Ann Arbor, Mich. office of Butzel Long. Dukarski began her professional career as a mechanical engineer before earning a law degree, a background that gives her a particular combination of skills that are keenly valued in an era where ideas (the essence of IP) have never been more important.

While the four main areas of IP include patents, trademarks, copyright, and trade secrets, it’s the last one that may be something that could sneak up on a company, even while being one of the most impactful to its future.

“It’s the lifeblood of a technology company,” notes Dukarski, who represents numerous firms, including one unnamed firm that is developing what is likely to be a breakthrough related to autonomous driving.

Protecting trade secrets, especially in the not-so-uncommon instance of an employee leaving one firm to work at another, is something that companies who rise and fall on the underlying ideas must take seriously.

“They need to treat (the ideas) like cash,” says Dukarski. “You do financial audits all the time, but when was the last time that same company actually audited its Intellectual Property?”

Her advice? “Don’t underestimate the value of what’s in a product, the processes that it takes to make it, or the know-how that’s involved in making something.”

Throughout the country, protection of IP is considered one of the key issues that businesses face and the challenges are global in many respects, one of those being the lack of universality when it comes to respecting what American-based companies consider IP protections.

In states where technology is increasingly important, the U.S. government is supporting entrepreneurs through the United States Patent and Trademark Office (USPTO), which is a division of the Department of Commerce.

Perhaps unsurprisingly, one of those jurisdictions is Michigan, the birthplace of the automobile, and where companies are working on disruptive technologies like autonomous vehicles and sensor-rich systems that promise safer and more fuel-efficient transportation systems.

It’s also in Michigan where, in July 2012, the first satellite office of the USPTO was opened.

Alford W. Kindred, an electrical engineer by training who has more than 25 years’ experience within the USPTO, currently works as an assistant regional director of outreach, explaining to people who could (and should) take advantage of all the agency provides.

This includes providing the ability for people to search for existing patents, trademarks and copyrights, educating the public on what they are and their importance.

“We also serve business incubators and entrepreneurs, as well as small and large businesses,” said Kindred.

The USPTO is also a place where inventors can discuss an idea and whether it may be worth seeking a patent or trademark.

Kindred and his colleagues can help navigate the intricacies of the USPTO system, which is now based (as is most of the world) on the concept of “first to file” rather than the previous “first to invent” concept.

“Previously, someone had to prove that they were the first to invent something,” said Kindred.

Christopher Quinn, who heads Quinn IP Law in Farmington Hills, Mich., also points to the USPTO as a key resource, one his office often uses to “keep a finger on the pulse of Michigan, where patent filings are coming from and the technologies being filed.”

But there’s an issue for those involved in IP law that is particularly troublesome to the automotive industry, says Matthew R. Mowers, a registered patent attorney with Quinn’s firm who previously worked at Jaguar Land Rover and Lear Corporation. It was there he helped develop global portfolio strategies. Today, he works with technical specialists at client firms to help them protect IP assets.

The big flag for automakers? The counterfeiting of auto parts.

 

James O. Wilson, assistant regional director of the U.S. Patent Office, was one of the hosts of last summer’s “Camp Invention” a series of events run by the National Inventor’s Hall of Fame and the USPTO. This event took place on July 12, 2017.

 

It’s a bigger issue than someone might first imagine, one that includes the traditional challenge: warranty and recall issues that arise when a fake part finds its way into a vehicle, creating a potential recall issue that would result in an automaker having to replace the counterfeit item.

IP theft in the form of pirated and counterfeit goods continues to grow worldwide, with the circulation of cheap goods that rip off brand name products creating economic and social costs, such as damage to consumers, industries, and economies.

Just how serious is the problem?

A 2005 survey estimated that the automotive industry alone loses $12 billion and 750,000 jobs a year as a result of the practice. And that was 10-plus years ago.

The problem with counterfeiting in the auto industry goes beyond the economics of an automaker having to replace a part that they didn’t buy in the first place.

“The automaker has the responsibility for making sure that the issue is taken care of,” said Mowers. “It becomes a customer service concern.”

For a firm like Quinn IP, policing the counterfeit auto part issue is historically a reactive one, although the way to solve the problem is to look for the companies that are making the fake parts.

Here, automakers can take the issue to the courts, although agencies like the Department of Homeland Security’s Immigration and Customs Enforcement are frequently involved as domestic automakers and parts makers take action to stop the flow.

America also works with agencies in other countries, notably India and China, flagging the importation of counterfeit parts.

And then there’s the internet.

In a conventional environment, companies looking to find markets for their goods would concentrate on strategies that would reach customers through search engines. However, visibility is not something parts counterfeiters want.

But more recently, firms like Quinn IP are using proprietary software tools to deal with the issue in a highly proactive way.

The software, says Christopher Quinn, incorporates artificial intelligence tools specifically related to counterfeiting. And it has a broad reach, searching trillions of web pages.

“We’ve even incorporated ‘facial’ recognition into the software, which then looks for images of something like a brake pad to identify counterfeiting,” said Quinn. “We’ve seen excellent results, with the improper use of images on foreign websites.”

When that happens, authorities will work directly with customs agencies in those countries, the result being a more proactive approach that is intended to stem the tide before a counterfeit part enters the supply chain.

“When you have to go to court, it’s like trying to kill a fly with a sledgehammer,” said Mowers of Quinn IP Law. “If it’s caught on the front end in a strategic, tactical way, there’s far greater efficiency and lower cost.”

Stepping back for a broader perspective of all that involves IP, Dukarski of Butzel Long says trade secrets may be as important as a patent or trademark, especially in that people, as imperfect as they are, are potentially a big part of the issue.

“Think about a company where there are employees leaving to go work at another firm and you’re looking at millions of dollars walking out the door with the secret sauce,” she said.

It’s the kind of practice, as seemingly sloppy as it might be, that Dukarski has seen taking place, one example being employees taking entire hard drives of files that were critical to an organization and which could be used elsewhere if no action was taken against what would have been a case of copyright infringement.

Or even in the realm of plastic surgery, where “before and after” photographs were passed off as the work of another company.

When it comes to dealing with issues around Intellectual Property, Jennifer Puplava of the Mika Meyers law firm says “being explicit” is one of the key principles.

The important point, says Dukarski, is that these kinds of violations aren’t limited to a specific industry.

“Some of the facts and cases are pretty amazing,” she said.

The inherent value of what might otherwise be considered an “intangible” asset shouldn’t be overlooked, said Dukarski.

“Companies ought to treat IP, including the patents, trademarks and processes that are required to produce goods and services, especially in the automotive realm, like the assets that they are,” she added. “Those have more value than someone might think.”

Dukarski takes that cautionary note even further.

“A company should consider conducting an audit to determine its value, taking care not to discount something like the know-how.”

But protecting IP has to be a strategy that goes further than what some might think, said Dukarski.

“What I immediately do when faced with a dispute is to pull out the agreements that a company has asked people to sign, things like visitor sign-up sheets,” she adds. “Does it say that they can’t bring a camera into a facility? Is there a proper non-disclosure agreement involved? And what about things like drawings? Does it say anywhere that these things are confidential?”

Dukarski then cuts to the chase.

“If you don’t have protections in place, the information isn’t confidential. And when that happens, you no longer have a trade secret. It can’t be registered and it’s only as good as it is if you have it hidden.”

Consider the recipe for Coca-Cola as an example.

“If it appeared on the internet, it’s completely gone,” said Dukarski.

And then there’s that block of “legalese” at the bottom of untold numbers of emails that get sent out every day, words that essentially warn off the recipient (intended or otherwise) that the information in the email (along with “any documents, files or previous email messages attached to it) is legally privileged.

The wording is not unintentional, in that it “warns off” someone who might otherwise “spread the word” beyond the people that should be reading what’s being sent and admonishing them to “destroy the original transmission and its attachments without reading or saving in any manner.”

Dukarski said the warnings should never be overlooked, especially by those who are sending the documents.

“It floors me how many times people can mess up by sending out information without having a disclaimer as part of the email,” she added.

How one company is working to bring manufacturing back to U.S.

As the United States looks to remain competitive and move forward in a global economy, its manufacturing might is more important than ever.

That is why manufacturing companies need to stay ahead of the competition, look to innovate their processes and focus on productivity with a renewed sense of urgency, says Jeremy Goodwin, founder and CEO of SyncFab, a Silicon Valley-based business that is focusing much of its energy on the nation’s manufacturing sector.

To that end, Goodwin and his SyncFab staff are working on what they call the Industrial Revolution 4.0, something they define as “smart manufacturing,” using all of the latest technology to ensure American manufacturing is advancing.

Sustaining growth through training
“To sustain true economic growth going forward, we need to focus on training our workforce, teaching them how to be more productive and implement manufacturing technologies to make us more productive as a nation,” Goodwin says. “Those are efforts that will be game changers.”

But before that can happen, more manufacturing companies need to get on board, says Goodwin. SyncFab and companies like it are now working side by side with manufacturers, encouraging them to invest in their people, their processes and their products. That way, these businesses can bridge the gap between where the United States is today and where it needs to be in the short and long term.

SyncFab seeks to revolutionize manufacturing and its related sibling, supply-chain management, through things like the Internet of Things, artificial intelligence, cryptocurrency and blockchain technology. While those ideas can be intimidating to small- and mid-sized companies, incentivizing them to research and implement these techniques into their processes is so important, says Goodwin.

At SyncFab, the company takes its deep experience in the industry and works with private companies and government agencies, educating on what bitcoin, cryptocurrency and blockchain can mean. It looks at projects that pay manufacturers who take on pilot projects or estimate new bids through cryptocurrency, effectively killing two birds with one stone, Goodwin says. The manufacturer learns new processes and gets paid for estimating and other jobs that they previously might have had to do for free or little cost.

Blockchain and ‘smart’ contracts show promise
Ultimately, the goal is to help manufacturing companies use peer-to-peer blockchain or open ledgers to make the supply chain work better, streamline procurement, boost production and track transitions within “smart” contracts.

If it sounds complicated, that’s because it truly is in some ways, Goodwin admits. But it’s a challenge that both businesses and the government need to take on to ensure everyone can advance together within the necessary timeframe the United States needs, he adds.

Goodwin comes by this mission through his varied and interesting background in international finance, technology and as an entrepreneur. He is also fluent in Chinese and French, having worked abroad and within the United States for a number of organizations, including banks and financial institutions.

He founded SyncFab – a combination of the words synchronized and fabrication – to do what the company describes as “reshoring.” The goal was to make manufacturing local again rather than watch it all go overseas where the creation of goods became “out of sight and out of mind.”

Reinvention is ongoing
In 2013, SyncFab created an industry first online design-to-manufacture interactive supply chain ecosystem partnering academics, entrepreneurs, designers, engineers and materials suppliers with local industry. The company has reinvented itself several times since then, Goodwin says, capturing the changing landscape and bring more partners, such as the federal and local government, into the picture.

Ultimately, Goodwin says he hopes SyncFab can help businesses reach the goal of getting to the so-called next Industrial Revolution – one that puts U.S. companies back in front when it comes to manufacturing. And the nation can get there if everyone works together, gets on board with new ways to do business and innovates in a systematic and unified way.

“That’s where SyncFab has been working for the past five years since we were founded – to develop economic development solutions for manufacturing centers around the country,” Goodwin says. “What we want is a smarter supply chain and individual manufacturers innovating. If we have the brainstorming on the shop floors, we can get there.”

Foodie Finds a Renewed Bicycle Habit Helps Him Shed Weight, Gain Energy

Tony Selvaggio

Tony Selvaggio, co-owner of Ferndale’s Western Market, has made a career out of his love for good food. He’s the kind of guy that enjoys sharing a meal with friends and exploring new dishes. But that love came with something else – a growing waistline.

“I had all of this wonderful food around me, but I was making the wrong decisions,” Selvaggio says.

So Selvaggio took charge of his eating, his health and his exercise routine. As a result, the food and beverage industry expert says he now feels better than ever through a combination of whole, natural foods and a daily biking routine.

“It was like an epiphany – I’ve always had bikes, but I was choosing not to ride. I started slowly by walking and getting my endurance up. One day, I saw my bike sitting in the corner. I put some air in the tires and just got on. It started slowly but it grew from there,” Selvaggio says.

Today, the Royal Oak resident is a kind of evangelist for bicycling, local bike activities and regular exercise, using his weight-loss journey as the foundation for healthier lifestyles. He owns three bikes: One for fun, one for fitness as well as a road and gravel bike.

“I’m having fun and losing weight. It’s a great combination,” Selvaggio says.

Starting a new habit
As spring heats up, Selvaggio is starting to get his bike ready to ride again, and he wants to inspire others to do the same. The first step, he says, is find a bike you like to ride. That means establishing a relationship with your local bike store, trying out some models and adding accessories such as a comfortable seat to get you going. Selvaggio seeks the expert advice of Paul Pasanen, a bike fitter at KLM Bike & Fitness in Birmingham.

Secondly, Selvaggio recommends finding a bike group or a friend or two to ride with on a regular basis. They’ll help get you out on the road. He is a member of several bike groups in the area where he lives and he joins other rides in local communities to mix up the variety and keep him interested in exercising every day if he can.

Third, he says to look for new and exciting routes to keep the exercise interesting. Some of his favorite routes include rides through Oakland and Wayne counties, enjoying the established bike lanes and trails throughout Southeast Michigan.

Finally, he recommends using a smaller plate, adding juicing and a balanced diet to your everyday meals to make sure you’re eating the right things in the right proportion. Fad diets may seem like a good idea, but they’re not sustainable, Selvaggio says. Eating well with a fresh, balanced diet makes a lot more sense in the long run.

Staying with it
Selvaggio suggests bike-friendly snacks like bananas, healthy bars like Rx Bar, a simple peanut butter or hummus sandwich to maintain energy and plenty of water for hydration while you ride. Western Market grinds its own peanut butter fresh in-store. The staff also presses fresh juices daily with organic ingredients, like granny smith apples, cucumber, kale, spinach and lemon.

Simple steps resulted in a big impact, and Selvaggio says he hopes his experience with weight gain and the challenges of related weight loss will educate people about the importance of eating well. More importantly, he says he hopes people will sign up for bike races, Slow Rolls around Detroit and elsewhere to enjoy exercising in the Great Outdoors.

“You’ve got to keep it fun so it is something you’ll want to do in the long run,” Selvaggio says.

Kellogg’s Honors Gold Medal Winning Paralympic Snowboarder with His Own Box Cover

U.S. Paralympic Hopeful, Mike Schultz, sees his face on a Kellogg's cereal box for the first time at the Team Kellogg’s 100 Days Out celebration on Monday, Oct. 30, 2017, in New York. (Mark Von Holden/AP Images for The Kellogg Company)

It is an honor all athletes likely dream about: Seeing their picture along with their gold medal on the front of magazines, television shows and, if you’re lucky, a box of cereal like Kellogg’s Corn Flakes.

Recently, U.S. Paralympic Snowboarder and Team Kellogg’s member Mike Schultz won the gold medal for Team USA in the Snowboard-Cross and the silver medal in the Banked Slalom at the Paralympic Winter Games PyeongChang 2018.

To celebrate Schultz and his hard work, Kellogg’s has announced that he will be the first U.S. Paralympian to be featured on a Gold Medal Edition box of Corn Flakes.

A life in sports
Schultz has been a lifetime enthusiast of action sports. When a snowmobile accident during a professional competition in 2008 cost him his left leg above the knee, there was only one thing for Mike to do – find a way to continue competing in sports at a high level. To do this, he had to design himself a better leg.

Only seven months after his accident, Schultz went on to compete in his first Moto event post injury and won a silver medal at the 2009 Summer X Games in Adaptive Motocross on a prosthetic leg he designed. It was after this that Mike realized the need for advancements in high impact adaptive sports prosthetics and founded his own company to continue making prosthetics in July 2010.

Currently more than 100 wounded soldiers, action sport athletes and amputees wanting to return to an active lifestyle are using Mike’s prosthetic equipment. In 2010, Schultz was inducted into the Athletes with Disabilities Network Hall of Fame in the U.S.

Almost 10 years since his accident, Mike has eight X Games gold medals to his name between Motocross and Snocross and was named to the U.S. Paralympic Snowboard team.

Joining the best
“It was a true honor to have represented my country at my first Paralympic Winter Games and proud to bring home gold and silver medals for the U.S.,” Schultz said in a statement. “I’m so thankful for my family, who have been with me every step of my journey, and the support from Team USA and Team Kellogg’s.”

Schultz was a first-time Paralympian for PyeongChang 2018 and was honored to carry the American flag for the U.S. Paralympic Team at the Opening Ceremony.

“Mike is the first Team Kellogg’s Paralympian to win a gold medal, and we’re thrilled to commemorate his accomplishment with the first Paralympic Gold Medal Edition box,” Sam Minardi, director, brand marketing, Kellogg Company, said in a statement.

 

Team USA Hopefuls Nathan Chen, figure skating, from left, Kelly Clark, snowboarding, and Mike Schultz, Paralympic snowboarding, pose with limited-edition cereal boxes. Along with Meghan Duggan, ice hockey (not pictured), the athletes were introduced as Team Kellogg’s on Monday, Oct. 30, 2017, in New York. (Mark Von Holden/AP Images for The Kellogg Company)

Maker of ‘America’s Trail Mix’ Updates Its Brand With New Tagline

You know its purple packaging. You’ve likely eaten its tasty trail mix from a vending machine somewhere in the United States. But did you know that Kar’s Nuts has a Detroit backstory and is part of the city’s venerable snacking history?

All of those statements are true – and, now, Kar’s Nuts is sharing its history with all of its customers with a rebranding campaign. The rebranding process is exciting because it shares Kar’s story in a new and interesting way, said Nick Nicolay, president of the Madison Heights, Michigan-based company.

Kar’s Nut Products, the makers of Sweet ‘n Salty mix, the best-selling branded trail mix in the United States, recently announced its new brand identity, reflected in the packaging of all of its products sold from coast to coast.

‘America’s Trail Mix’
The changes include adding the phrase “Detroit Born,” which will be featured on the front and back of every Kar’s product. Kar’s flagship product, Sweet ‘n Salty Mix, will be branded “America’s Trail Mix.” Kar’s market research found that Detroit is synonymous with trusted American-made products and that consumers consider Detroit to be “authentic.”

“Kar’s is the only Detroit-based snack food company to pioneer a nationwide taste sensation,” said Nicolay, Kar’s President and a third-generation Detroit snack food business executive.

Nicolay is grandson of Ernest Nicolay, cofounder of New Era Potato Chips, a Detroit-based chip company that was a contemporary of Better Made. Its story is outlined in the book, “Better Made in Michigan: The Salty Story of Detroit’s Best Chip.”

Story goes back to 1933
Kar’s Nuts company was founded in Detroit in 1933 by Sue Kar, who roasted peanuts in her home to sell outside nearby Navin Field, which later became legendary Tiger Stadium.

“Kar’s has transitioned packaging to an ‘All-American’ look, boasting our Detroit roots on every bag of every product that will be sold across the country,” Nicolay added.

Kar’s is building upon its roots near Tiger Stadium and decades-long commitment to Detroit via the modern-day transformation of the Stadium – a venue for youth sports in Detroit. The company is sponsoring the flagpole that will be a centerpiece of Detroit PAL’s “Kids At The Corner” facility and was long a favorite part of the Tiger Stadium structure.

“By combining our direct ties back to Detroit’s historic Corktown neighborhood roots, our original tie to sports in that location, and our new Detroit-made brand, we believe supporting Detroit PAL is the ideal way to live our commitment to our hometown community, the place that allowed us to create products for consumers in all 50 states to enjoy,” said Nicolay.

The company is also launching a redesign and repackaging of its Second Nature snack food, a snack nut brand that balances indulgence and taste with wellness and functionality.

Detroit’s Eastern Market Looks to Grow New Businesses with Micro-Grant Program

 

Food entrepreneurs, people looking to grow their business that is associated with food or food production, as well anyone else who has an idea that Eastern Market in Detroit may be interested in funding need to act fast – you could earn a micro-grant to fund your future.

Eastern Market Corporation, together with its 2017 Eastern Market Growing Communities Partners, Citizens Bank, Skidmore Studio, and the Bader Foundation recently commemorated five years of the Eastern Market Growing Communities (EMGC) initiative, a micro-grant program to spur neighborhood revitalization and small business development.

The celebration recognized the 16 EMGC 2017 recipients, which represent businesses with a connection to Eastern Market or the Detroit Community Markets network of urban growers in Detroit, Highland Park and Hamtramck.

The group also announced the 2018 EMGC initiative. Over the past five years, EMGC has invested $520,000 in the Eastern Market Corporation and the Detroit Community Markets network to provide business enhancements such as signage, custom stands, equipment and land.

Requirements for 2018 Initiative
If you’re interested in a micro-grant, your business needs to be based in Detroit, Highland Park or Hamtramck, but also meet one of a few different criteria. To quality, you must be:

• Businesses that sell in the Sheds at Eastern Market. Business must be current in rent and other obligations and have completed one complete season at Eastern Market.
• Eastern Market District Businesses (bricks and mortar retail, wholesale or production facilities).
• Business must own or lease a facility in the district bound by Canfield Street, Service Street, I-75 and Chene Street.
• Detroit Community Markets businesses (www.detroitmarkets.org) which have completed one complete season at a neighborhood market.
• Detroit Kitchen Connect Participants
• Urban Growers which operate on land owned outright or secured by a permit or lease in Detroit, Hamtramck or Highland Park.

EMGC along with IOBY.org gives grantees a greater opportunity to get an increased amount of funding to support their business organizations through a crowd funding page on the IOBY.org platform. For each dollar raised, Eastern Market Growing Communities will match it up to a maximum of $3,000 per grantee.

What’s New for 2018
New for 2018, EMGC is teaming up with the following organizations to provide additional services to awarded grantees: Momentum Bookkeeping – Pro bono Quickbooks/chart of accounts setup and training for up to 5 awardees. Miller Canfield PLC Pro bono legal assistance for 5 awardees.

Types of Funding Requests Available include equipment, land as well as signage, canopies or lighting. Submissions are due Friday, April 6.

Here’s an example of what this micro-grant can do for you. Michigan Frozen Foods, a 2017 Eastern Market Growing Communities awardee, received new logo design and brand strategy from Skidmore Studio. With funds they raised through crowd funding on the ioby.com platform along with matching EMGC dollars, they were able to adorn their building a giant strawberry mural that adds visual impact to their organization and to the market district.

Eastern Market Corporation (EMC) is the nonprofit that manages Eastern Market on behalf of the City of Detroit. Our vision is to create the most inclusive, resilient, and robust regional food hub in the United States and to ensure that Eastern Market nourishes Detroit — from food to art and commerce to culture.

 

Inventor Terry L. Duperon, 74, Fulfills Dream of Making a Difference in the World by Teaching Entrepreneurial Skills in Accra, Ghana

Terry Duperon, eighth from left, teaches entrepreneurial skills in Accra, Ghana

“It was such an honor and so humbling to work with students who had so little in the way of material things but had this unbelievable dignity and passion for learning and making a difference for their country,” said Duperon.

Terry Duperon, eighth from left, teaches entrepreneurial skills in Accra, Ghana

 

Ghanaian student Prince Roland, shown with Duperon, found the class “impacting and life transforming”

Gather Around, Bird Fans: International Bridge Debuts Falcon Nest Cam

 

How about this for a water-cooler break: Check out the family growing at the site of the Sault Ste. Marie International Bridge.

It’s not your typical family – it is a pair of peregrine falcons. The duo has returned to the bridge for nearly a decade now, hatching two dozen chicks since 2010, bridge officials say.

To allow people to view this remarkable pair, the International Bridge Administration (IBA) has installed a new nest camera, the “FalCam,” to allow people to watch them online this year.

Live Video Stream Available
While they may still fine-tune the vantage point and the zoom factor, the IBA now has the live video stream viewable.

The camera is coming online just in time for the seasonal return of the endangered raptors. While working with their partners at Siemens and Lighthouse.net to get the camera online earlier this week, IBA staff saw one of the birds appear onscreen.

“We were surprised that they were here already,” International Bridge Engineer Karl Hansen says in a statement. But he says birds have also appeared at nest boxes on the Portage Lake Lift Bridge between Houghton and Hancock. Webcams have been installed there in cooperation with the Copper Country Audubon Club to allow people to watch potential nesting activity.

Last year, a pair of peregrine falcons successfully nested on the International Bridge, hatching four chicks.

24 Chicks and Counting
“This site has hatched 24 falcon chicks since 2010, when we put in the nest box and started counting,” says Hansen. “There were more before that but we don’t know the number.”

Michigan lost its peregrine falcons in the 1960s and 1970s due to the use of DDT and other environmental contaminants. Since conservation efforts started in the mid-1980s, the number of peregrine nests has slowly increased. Now there are about 40 falcon pairs actively trying to nest statewide, with one to two new pairs discovered most years.

The peregrine falcon has been removed from the federal endangered species list, but is listed as an endangered species in Michigan, protected by state and federal law. Peregrines have adapted to city habitats, nesting on tall buildings, smokestacks and bridges around the world.

The operation and maintenance of the International Bridge is totally self-funded, primarily through bridge tolls. It is not subsidized by any state, provincial or federal government entity.

Broder & Sachse Real Estate Celebrates 25 Exceptional Years with ‘The Influence of Innovation’ Design Contest for Local Students

Broder & Sachse Real Estate celebrates 25 years with The Influence of Innovation contest. The winning sculpture, designed by a College for Creative Studies student, will capture the company’s exceptional approach to development through art and will be installed in Midtown Detroit’s New Center Park.

From Football Field to the Dance Floor

2017 Michigan Dance Challenge, hosted by Mark Brock.

Mark Brock was a football player hoping to become a professional in the National Football League when life decided to shift where his feet were heading.

He played college football at Western Michigan University and even on a minor league team. But he came back to Detroit, Michigan without an NFL contract, and he knew it was time to find a new dream. That’s when ballroom dancing came into his life.

Today, Brock is a dancer, dance instructor and organizer of dance events as a host and participant. He’s found dancing to be as competitive, challenging and interesting as professional sports. And he loves to help others discover their love for ballroom in a variety of settings.

Michigan Dance Challenge features 8,000+ contests
On April 3, hundreds of people dancing in more than 8,000 contests will fill The Henry hotel in Dearborn, Michigan for Brock’s 18th annual Michigan Dance Challenge, four days of fun, festivities and good-natured competition with decadent outfits and exquisite moves to exhibit the world of 21st century ballroom dance.

“Anybody can learn how to dance,” Brock says. “Once you learn it, you don’t lose it. It’s like riding a bike – you don’t forget. And you can go anywhere in the world and know what you’re doing.”

Contests and prizes abound for a variety of dance categories, for students, teachers and more. Judges include Dancing with the Stars alumni Karina Smirnoff and Tony Dovolani as well as a roster of impressive dance experts. Smirnoff will offer a special dance clinic on Saturday, April 7th – free to MDC participants and $50 for anyone else who wants to learn with the award-winning dance celebrity.

The Michigan Dance Challenge was started in 2000 by Brock, a veteran dancer, dance instructor and dance studio owner who sought to bring together Michigan dancers for a friendly competition showcasing the best of the state’s dance talent. He has built a career on bringing people together through dance.

A job for life
The founder of the Savannah Dance Classic and the Cincinnati Ballroom Classic, Brock emcees nearly 40 dance competitions year-round and speaks widely to dance teams and at universities nationwide.

“I know with this work, I’ll have a job for life,” laughs Brock, who has coached people from age six to age 86. “I’ve seen competitors in the 70s and 80s who are magnificent at ballroom dancing. It’s the great equalizer – anyone can do it no matter how late their start.”

And there’s never a bad time to start, Brock added.

“It’s great exercise,” Brock says. “You have to think about your steps, what your body is doing. It keeps your mind fresh.”

Business Might Be Wise to Examine the Effect Music Has on Marketing

Music moves people as individuals, but those same melodies also hold an impressive amount of power when used to market and promote a company.

While many businesses focus on the visual part of their story, research shows adding music can be an effective way to shape customers’ perceptions of a brand or culture.

Companies everywhere, but especially in the Midwest, can use music as a way to boost their competitiveness within their individual industries or among businesses as a whole, according to audio branding specialist PHMG.

Director of Voice and Music, Dan Lafferty.

According to PHMG research, music is capable of producing strong emotional reactions that can influence how a business is viewed. The findings came as the result of a survey of 1,000 U.S. consumers that showed that even subtle changes in instrumentation, style and key, as well as chord progression, would substantially alter perceptions.

“This study underlines the emotional power of music and its potential for conjuring a clear picture of an organization’s values and ethos in the mind of the listener,” said Daniel Lafferty, director of Music and Voice at PHMG, one of the world’s largest audio branding agencies.

The company has offices in Manchester, UK, and Chicago and serves more than 32,000 clients in 39 countries worldwide. Its core audio products include audio branding, on-hold marketing, out-of-hours messaging and auto attendant voicing, services that involve the creation of targeted marketing messages for businesses to play whenever telephone callers are put on hold or transferred, designed to reinforce brand values and increase sales.

In the survey, strings playing short, sharp notes in a major key were found to have a largely positive impact, as 89 percent of Midwestern respondents associated them with feelings of happiness and excitement. But a change to any one variable can make a big difference, as a shift from major to minor provoked a sense of sadness or melancholy in 90 percent of respondents in the Midwest.

The acoustic guitar was another element of instrumentation that was found to have a generally positive impact, particularly when played in a major key. Some 91 percent of Midwestern respondents found this to be caring, calm and sophisticated. As an acoustic instrument constructed from a natural material – and one that generates its own sound – the guitar comes across as honest and transparent.

Perhaps unsurprisingly, the repetitive nature of high-intensity drums provided a sense of drive, energy, and motivation. When played ahead of the beat in a standard 4/4 time signature, percussive elements will create a sense of urgency and intensity, but when played behind the beat they will feel more languid and relaxed.

On the other hand, the bold, brooding feel of brass instrumentation, particularly when played in open fifths, overwhelmingly made respondents feel angry, sad or reflective.

These days, Lafferty said, visual marketing is incredibly well-established and there are widely-accepted rules and best practices related to its use, so people feel comfortable with how and where visuals should be used. Audio branding, on the other hand, is a relatively new discipline so businesses may feel unsure where to start in establishing a brand.

“Our hearing is a more powerful emotional sense than our sight, so audio is a more powerful tool for promoting brand recall and reinforcing desired brand values in the mind of a customer,” Lafferty added, quoting the study where 67 percent of respondents said music is more memorable than visuals when used in marketing.

Traditionally, there has also been an unfounded perception that audio branding only relates to sonic logos, songs and jingles created by large multi-national companies for use in television and radio advertising. In reality, audio can be highly-effective for organizations of any size and companies risk having a disjointed, confusing brand image if they do not make sure their audio presence is congruent with their visual presence.

“One of the most effective uses of audio is over the phone, particularly while callers are waiting on hold,” Lafferty said. “When a customer or prospect calls a business, it is important to ensure their experience matches expectations of the brand.”

Lafferty said previous research by PHMG found 59 percent of people said they wouldn’t do business again with a company if their first call was not handled properly.

Which means if callers hear silence, beeps, ringing or poor-quality music while waiting on hold, it could present a damaging image of a company that they will find hard to escape. If left unmanaged, time spent on hold is effectively “dead air,” but with careful thought, it could become a much more positive customer touchpoint, used to support sales and strengthen brand perception.

“The fascinating thing about music is that each different element – such as instrumentation, style, key and the chord progression –all communicate particular emotions or brand values,” Lafferty said. “For example, our recent study found that strings playing short, sharp notes in a major key made 91 percent of respondents feel happiness and excitement. But a shift from major to minor provoked a sense of sadness or melancholy in 81 percent of respondents.”

Despite this, many organizations will simply use popular music, as the process of designing an audio brand seems alien to them. However, popular tracks can sometimes be as damaging as poor-quality music as they will come with “emotional baggage” that can have varying results depending on who is listening to them.

“We played the famous Whitney Houston track ‘I Will Always Love You’ to respondents as part of our survey and the results were interesting, as 23 percent said it made them happy yet 27 percent said it made them feel reflective and 23 percent associated it with feelings of sadness,” Lafferty said. “This underlines how erratic responses to popular songs can be, largely because people often associate them with particular moments or memories, making it impossible for a company to control how their brand is perceived. The outcome of using popular music is a lottery based on each customer’s personal experience.”

Transitional Timing for a Generational Change in Ownership Can Be Key

T.S. Eliot was a famed twentieth-century British poet known for insightful quotes. My personal favorite is: “This is the way the world ends, not with a bang, but a whimper.”

Everything ends, and perhaps its corollary is that “change is inevitable.” So it goes with family business transitions. Generational transitions are difficult at best and creating successful transfers of power and wealth requires careful planning, coordination and timing. Transitional timing can be the key to success – or failure.

Death, disability or illness can dictate the timing, but in all fairness, it isn’t the norm (although contingency plans should always be in the wings). This discussion is about planning and timing that is typical, predictable and controllable. Those who work with family businesses find that generational transition patterns will repeat themselves. The pattern developed by founders (G1) to the second generation (G2) will establish the protocols for generations to come. So let’s focus on the G1 to G2 transition hoping that doing it right will pay-it-forward.

Each situation is unique. However, there are “best practices” that need to be addressed and implemented if they fit. There are also some practices that have become commonplace that may be counterproductive.

Semi-retirement
The “slow down” phase of a G1’s career is commonly referred to as semi-retirement. Looking at various definitions it is unclear if it is part-time retired or part-time work.  What is clear is that semi-retirement lacks any universal clarity. One advisor defined it as less work and more pay because leisure time costs money.

Semi-retirement is an unusual position in the working world. It is a concept that applies to very few and it is usually reserved for professionals who cut back working hours or business owners that can maintain operations with reduced hours often from a distance. We think of semi-retired snowbirds who migrate for the winter months and work to a limited extent for the rest of the year.

Technology has allowed more connectivity from a distance so that management efforts can be accomplished from anywhere at any time. Consequently, semi-retirement is no longer weekly check-up calls from a landline, but electronic conferences whenever and where ever desired.

While the semi-retired usually get to make the rules (them that has the gold makes the rules), those on the other end find it very problematic. You never hear the titles “semi-CEO” or “semi-president.” Before technology interfered, semi-retirement for the big dog was a good training ground for the litter they left behind. Now the technology doesn’t allow even a semi-CEO any real empowerment on a part-time basis. When a semi-CEO makes a decision without consultation that the semi-retired CEO questions, the second-guessing begins, and the transfer of power and authority become derailed.

Moreover, the timeline for semi-retirement has changed. A generation ago it was 5-10 years. Now, due to longer healthier living, it’s more like 10-25 as people work and live longer.

The Money
For many business owners either the equity in their business or the ability to continue compensation through the business, is their retirement funding. It is doubtful they would leave their funding mechanism to chance by losing control. If the senior generation can’t sell the business for cash to fund retirement and has insufficient outside assets, they will need continued compensation.  It is uncomfortable to be in a position of needing retirement funding and relying on a Promissory Note executed with one’s children. Even “Claw-Back Provisions” within that note allowing parents to regain business control upon certain non-performance guidelines fails to solve the problem for several reasons:  retired parents aren’t interested (or maybe capable) of re-engaging in the business, the business may be in such poor condition that revival is unlikely, or invoking the claw-back would invoke family discord.

Generally, the children don’t have the wherewithal to buy the business outright – either on their own or with funding from third-party lenders.  (Sidebar: there are investors who specialize in funding this type of transition, should that become an option.) Hence, the semi-retired solution where seniors fund retirement through compensation while retaining ownership control.

The Rules
The unspoken promise when a child enters a family business of “one day this will all be yours…” appears broken in semi-retirement. The child’s inner voice is questioning the decades of hard work, the career decision, and their future. The when, if ever, and how questions loom large. We have seen future generations exit for other opportunities or retire before their predecessors. My experience is that four years into semi-retirement things tend to get dicey. Sending EFTs (EFTs used to be checks) as compensation to nonworking employees is highly irregular. Owners typically get rewarded by profit distributions, or an increase in asset value, but not with a paycheck.

For semi-retirement to work everyone needs to be on the same page. Once the seniors begin to take extended time off and remain on the payroll a rulebook should be written. Those rules should contain revised job descriptions, updated titles and restructured compensation. There should be a clear path for how profits (or losses) will be handled. There should also be a plan in place for ownership transition – a how and when (even if the “when” is handled through an estate plan). In the past, estate tax laws dictated much of the timing and waiting for death made financial sense. Current tax laws have rendered that waiting period obsolete for most. In any case, a timeline is a critical piece.

The rulebook should be a multi-party negotiation. It should include all the key stakeholders – both those working in the business and those inactive but part of the equation like spouses or siblings with estate interests. The board should also be party to the plan as they should be the watchdog making it all work. Annual reviews of the plan should be part of the rulebook. Outside professionals should be used to guide the process because they can offer experience and expertise to expose potential issues and offer solutions.

Timeline
Deadlines, when they are taken seriously, work for getting things done. That’s why the rulebook needs a timeline. The timeline should have an END for the senior’s involvement and a decrease in their power and authority along the way. They should change positions from president to ambassador. Often the title and role become “Chairman of the Board” where G1 can remain involved – at a distance – and yet offer experience and wisdom in an appropriate style. That assumes you have an active board (of either directors or advisors), and if you don’t, you should set that up today!

It should go without saying that G1 needs to find activities outside the business or all the best planning in the world will likely disintegrate.

There also needs to be a concurrent management succession plan with a synchronized timeline. This critical aspect of transition planning is regularly overlooked. As G1 slows down, holes in management are created and they need to be filled.

Exit
One way or another everyone leaves a business – change is inevitable. Business owners with control get to make the rules. They would be wise to be collaborative in writing that rulebook and be sure to make it transparent. While it isn’t the world ending, it would be best to go out with a whimper.

Level One Bancorp says it plans IPO

 

Level One Bancorp, Inc., the owner of Michigan headquartered Level One Bank, has announced its plans for an initial public offering of its stock.

The company announced on Friday, March 23 that it filed a registration with the Securities and Exchange Commission. It said the proposed offering is expected to include shares offered by the company as well as existing shareholders. While the number of shares and the proposed offering price range have yet to be determined, Level One says it has applied to list its common stock on the Nasdaq under the ticker symbol “LEVL.”

The company has appointed Raymond James & Associates, Inc. and Keefe, Bruyette & Woods, Inc. as joint book-running managers in the proposed offering, and Piper Jaffray & Co. is acting as co-manager.

Level One Bank has assets of approximately $1.3 billion and currently operates 12 full-service banking centers located throughout Southeast Michigan and West Michigan.

Defining Work: Community, Comfort, Collaboration

WeWork, the New York-based firm where “creating a world where people work to make a life, not just a living,” has two locations, including the space in Merchant’s Row pictured here.
WeWork, the New York-based firm where “creating a world where people work to make a life, not just a living,” has two locations, including the space in Merchant’s Row in Detroit pictured here. Photos by Rosh Sillars.

 

The solitary workstation with a steel desk, chairs with no armrests, accompanied by the buzz of an overhead fluorescent light while sequestered in a Berlin Wall-high cubicle, we can agree, is not the utopian office environment.

Yet many people have had some, if not all, those elements incorporated into their work experience during their employment history.

Suffice to say, those days are fading … fast.

The office landscape is evolving. The fortress of lined quadrants illuminated with harsh surgical beams has given way to open spaces, pastel-colored surroundings and soft light.

“People don’t have a tendency to utilize their environment as a tool,” said Katie Fuce-Hobohm, principal of Michigan-based interior design firm SPACE Inc. “I think more and more people are starting to understand that physical environment and — the Danish word is hygge — that the ideas of comfort and collaboration are welcomed in the workplace and changing the culture.”

The manifestation of this belief is born out in Merchant’s Row co-working spaces, which are offered at WeWork’s two downtown Detroit locations. The global firm also leases office space on three floors at Campus Martius.

Seven floors in historic Merchant’s Row feature glass-encased offices with wood-paneled floors and walls painted in soothing colors with contemporary music piped in throughout.

On even-numbered floors, there are full pantries stocked with coffee, draft beer (Bell’s and Arbor’s brewery are among the offerings) and water flavored from freshly cut fruit (the strawberry-lemon mix draws the most raves).

A dish with dog biscuits on the counter suggests pets are welcome as well. A nearby couch draws congregants from various businesses.

Empowerment Plan, PlanetM Landing Zone and Discovery Channel are among WeWork’s tenants. Samsung opened a showroom, taking a cue from Apple’s Genius Bar, that includes workstations for customers while they’re waiting for service.

Spaces are available for individual startups to companies of 50 or more employees.

WeWork, which has 200 locations in 64 cities in 20 countries, is as much about forging relationships as it is about leasing space.

 

Creating a workspace that’s both functional and comfortable is near the top of a list of what WeWork is trying to do.

 

“The building is beautiful and we do create it in a way that ultimately feels like a home away from home, from the wood flooring to the plants to nice comfortable furniture,” said Kyle Steiner, WeWork community director. “What brings it all together is that community.

“If you don’t have the people who are connecting and the people who are learning from each other or creating new friendships or supporting each other or holding each other accountable, at the end of the day it’s just a nice building.”

And where else might a pair of guys, both named Moe but working on separate floors, be able to meet?

One is a photographer, the other a graphic designer, but the synergy doesn’t end there: The graphic designer has also linked up with Ralph Walker, a web designer who also works in Merchant’s Row.

“Once they start learning about what people are doing, there is a shared sense of support,” WeWork’s Steiner said. “So John might say to Sue or whomever, ‘Hey, how’s it going with you pitching the investors. What type of feedback are they giving you?’ They might spend an hour talking about that feedback and how she can improve on it.

“So there’s that support system, where it’s not always going to be back-and-forth reciprocity type work, but just a general feeling of caring about the other person and wanting them to succeed because you see them all the time.”

Community is but one factor shaping the dynamics between co-working and traditional office design, said Joseph White, director of Workplace Design Strategy & Management for office furniture maker Herman Miller. Hospitality, purpose and performance play vital roles, too, in office design.

Corporate workplaces are including community and hospitality — both pillars behind the co-working space movement — into their designs, White said. No matter the communal support, though, there is no substitute for “gettin’ it done.”

“When you look at purpose and performance, these are two concepts where the corporate workplace can have a significant advantage,” said White, who has been in the design business for 12 years, the last 2-1⁄2 with Herman Miller.

 

WeWork, as demonstrated by this space in Merchant’s Row, is committed to delivering space solutions that work.

 

“With performance, when you look at things like ergonomics performance, technology tools, relating the completion of activities towards performance relative to business objectives, you know that’s all within the wheelhouse of the traditional corporate environment and I do think we are starting to see co-working start to pay more attention to that, more than just ‘aesthetics and cocktails at 3:30 on the lido deck,’ actually starting to pay attention to the performance of workplace.

Providing space where people working in one area of an office can “mix and mingle” with others (and where ideas are shared) is something that WeWork has built into its mission.

“Within a co-working space, you can get some purpose loosely defined around sustainable approaches to business, some particular aspect of maker community or some sort of loosely defined purpose that brings together these individuals from disparate backgrounds, but in the traditional corporate context, it’s much easier to align people around a clearly defined common purpose that drives people’s inner actions.”

On the front line, Mary Anne Wisinski-Rosely from NAI Wisinski of West Michigan is seeing the trend tilting back toward a blend of private offices with open spaces. She specializes in the sale and leasing of office properties.

Her firm recently renovated its headquarters and reverted to a traditional setting with private offices with an open space for staff.

“I do see more private offices as of late, compared to a few years ago where the trend was to go all open,” she said. “I think that workers are finding that it is not always beneficial to be in an open, collaborative environment. It goes back to the type of work that is being done.”

As a practical matter, Wisinski suggests a glass wall can go a long to modernizing an existing office.

“Glass walls are often installed as they look more modern and allow more natural light and eye contact while still providing a sound barrier for privacy.” She also recommends a new coat of paint and opening ceiling areas for renovating offices.

If co-working space is an undercurrent fueling office design trends, sustainability is the cresting wave.

On that front, SPACE Inc. pulled off an “upcycling” coup when helping accounting firm Yeo & Yeo move into its new Saginaw, Michigan office — where no furniture ended up in a landfill — while trimming 30-40 percent of the accounting firm’s costs.

Yeo & Yeo bought the former 42,000-square-foot Davenport University site in April 2016, to move its accounting and medical billing divisions. The company looked at buying new office furniture for the facility until hearing a pitch from SPACE Inc., which has done upcycling or “anew” projects for seven years.
The process involves re-purposing existing furniture, which is painted and redecorated.

“If you didn’t tell people, they wouldn’t know,” said Cathy Hammis, project manager for Yeo & Yeo. “We had six-foot or so high walls. They cut them. They were gray. Now they are cream. They painted and utilized some pieces we had and they added pieces. Unless somebody told you, you wouldn’t know those pieces were from the existing (facility).

“It’s a very fresh look, it’s very clean. It doesn’t look like it was just refurbished, like ‘Oh that’s my exact same thing, but it has a different color on it now.’ We had fabric panels. Now we have fabric and kind of a vinyl graphic.”

The recycling concept arose from a daunting mission handed to SPACE at its Washington D.C. office seven years ago.

The U.S. Department of Health and Human Services had to consolidate its five-building operation into one. All the furniture was going to get thrown out until SPACE designer Jessie Donahue stepped in with the idea of reusing it.

Donahue took a project that started out with a $10 million furniture price tag and brought it in at $4.8 million. Moreover, she re-utilized 93 percent of the department’s existing assets with none going into a landfill.

“That’s where it started and it has certainly evolved since that time,” said SPACE’s Fuce-Hobohm. “We’re doing some interesting stuff.”

With SPACE’s expertise, Yeo & Yeo transformed the former college site into its own during the 18-month project. The school’s library was converted into a cafe and a computer lab became a boardroom.

 

Yeo & Yeo’s “new” space includes inviting areas that use elements of existing furniture—the result being a decidedly fresh look.

 

Administrative offices remained largely intact while the classroom areas were renovated and 12,000 square feet was added to the site. At Yeo & Yeo’s previous location four miles away, accounting and medical billing were in separate units.

Yeo & Yeo underwent a renovation two years prior at its Ann Arbor, Michigan office, which included buying new workstations. By comparison, company officials liked the 50-percent savings SPACE was offering.

The reductions came in even lower after Yeo & Yeo added a storage piece, drawers and bookshelf.

“We (also) kind of threw them a curve ball in the middle of the planning,” Hammis said. “In our medical billing, we were considering a merger with someone and we were going to need to add 20 people and so we said, ‘How many exactly do you think would be the maximum we could put in this space if we had to redesign things a little bit?’

“We did some things differently in design there and added another piece.”

Employees have taken to the new facility, Hammis said.

 

WeWork executives understand the value of space that is inviting, as demonstrated by its Merchant’s Row facility.

 

“We were trying to go for a more open concept,” she said. “We had these six-foot high walls and we had these overhead bins. We were careful. We were going to be changing their privacy level, their comfort level. We were careful not to go too low with our walls, that they’re still seated privately … and they still have that voice privacy, but when you stand up you can see across the whole space. We have it very open.”

With its high-top tables, booth seating and open area, the cafe has become an alternative workspace for Yeo & Yeo employees.

“You can go by there any time of day and see people having a team meeting,” Hammis said. “They bring their laptops and they converse. They have that ‘choose our area’ kind of space, as well as the lower wall that allows them to do that much easier right at that desk area.

“For some of them, it’s very hard to go somewhere else. They need their three screens, their monitors. It’s hard to pick that up and go, but when they can, they do choose the area that works best for what they are doing.”

Kyle Steiner, community director at WeWork, says delivering on a shared sense of support is key to what makes the shared space provider successful.

The most sustainable building is one companies currently occupy, Herman Miller’s White said. Incremental adjustments often can be the best way to go.

“Each of those can be isolated and be updated incrementally, so that’s how you make those incremental updates over time, which eventually builds this forward momentum,” White said. “If you look at this setting and you update it and look at that setting and update it, you start to break this cycle of the monolithic redesign, this notion of building from the ground up, and you activate a mode of constant gradual evolution that grows and adapts in step with business or, better yet, as live workplace data becomes more and more a daily reality.

“As we can begin to turn on more live data streams within the workplace, we can understand which discrete aspects of that workplace need to be updated and when. So that kind of describes this new dynamic of looking at the workplace and how you would make updates. I got some updates on where you would start once you started looking at the workplace experience as a series of interconnected sequence of events.”

3 Things You Should Never Do When You Leave a Job

Cheryl Hayatt

When you leave a job, your responsibility as a reliable employee doesn’t completely end on your last day.

That’s the message executive-search expert Cheryl Hayatt shares with employers, employees and businesses as a whole. If you want the respect of your next employer, think about what you said and did at your last employer, Hyatt says.

The success of any organization is due in large part to the culture it fosters. As a new employee, you can decide to either be a drag or a positive influence on that culture — and your choice can have long-term ripple effects, for you and for your colleagues.

Don’t let your desire to make friends and “fit in” with your new employer trigger bad behaviors that may burn the bridges that helped you get there in the first place, says Hyatt, co-founder of Hyatt-Fennell Executive Search.

So, what kinds of habits should you avoid? Here are three must-NOT-dos:

DON’T be a stranger at your former company.
Your previous bosses and coworkers invested themselves in your career advancement because they wanted to see you succeed. Even though you’re no longer a daily part of their lives, they still want to know that you’re doing well — and that you’re making them look good by association.

If you left on good terms, always make an effort to stay in touch with your old coworkers and managers. You can’t talk to them every day, but you should make an effort to reach out several times a year to catch up. They’ll enjoy seeing where your career leads you next, and they’ll appreciate your gratitude for what you learned from them along the way. Maintaining a healthy network can help unlock future opportunities both for you and for them. Plus, you never know when you’ll have a chance to work together again.

DON’T bad-mouth your past associates.
At your new job, it can feel natural to make friends by complaining about your shared frustrations. But resist the temptation to gossip about your previous coworkers or your past company as a whole. You don’t want your new colleagues to wonder what you’ll say about them at your next job.

Instead, choose to be positive about what you learned at your last stop, and show your new friends how excited you are to be part of your new company. After all, you only get one chance to make a first impression. Wouldn’t you prefer your new colleagues to think of you as “the upbeat, positive person” instead of “just another complainer?”

DON’T violate an NDA.
They’re called nondisclosure agreements for a reason: you can’t share your old company’s proprietary secrets or competitive advantages with anyone. Sure, it can be tempting to think that no one will ever find out if you mention something off-hand that was covered in an NDA. But even if no one finds out, you will still have damaged your credibility with your current company. If you don’t show loyalty to a previous employer, why should your new employer think you’d show it to them?

Rehmann, Trivalent agree to ‘merger of equals’ in CPA, technology services

 

In a merger that both sides are calling a combination of equals, Rehmann, a CPA, business consulting and financial-services firm, is acquiring Trivalent Group, a Grandville, Mich.-based information technology provider.

Rehmann, the 38th largest on Accounting Today’s 2018 list of the nation’s Top 100 firms, will complete its acquisition of Trivalent on April 1. Financial terms were not disclosed. Troy-based Rehmann has more than 800 employees; Trivalent has more than 80 people on staff.

The merger has been an 18-month process that revealed how much alike the two businesses are, especially regarding their cultures.

Complimentary cultures

Rehmann CEO Randy Rupp said the two firms have philosophies that are in harmony and both have a desire to grow alongside their customers.

To that end, Rehmann officials believe their newly launched, managed IT solutions practice with Trivalent will broaden their combined service offerings in a way that will make them stand apart from the competition and their overall industries.

“We recognize in the public accounting profession that two things make up our future,” said Rupp. “One is talent and the other is technology. We knew IT was not only important for our future, but that of our clients. So it was natural for us to consider getting into this business.”

Finding the right fit

Rupp said being introduced to Trivalent eventually lead to the agreement to merge.

“We found ourselves working with a company with an excellent reputation, a strong brand, and an impressive track record. As we started going through the process, we also recognized the cultural fit, and that pushed us over the top.”

The merger also helped Trivalent maintain its Michigan roots. The company was looking to expand its footprint into Southeast Michigan and wanted to develop a succession plan that benefited its clients and especially its employees.

“We had opportunities to expand, but we hadn’t found the right fit until we met with Rehmann,” said Trivalent CEO Larry R. Andrus. “It makes sense from a short- and long-term business perspective.”

Expect to double

Rehmann, which has 19 offices in Michigan, Ohio, and Florida, describes itself as a fully integrated financial services firm of CPAs and consultants, wealth advisors and corporate investigators, with its focus being to provide clients with proactive ideas and solutions. The firm says it takes a cross-functional team approach that gives clients direct access to a professional in any available service.

In addition to its Grandville headquarters, Trivalent Group has offices in Midland, East Lansing, Battle Creek, and Traverse City. It provides managed services and other IT solutions to more than 700 clients, specializing in managed services, cloud, cybersecurity, networks and business continuity services.

From the start, Trivalent Group said it plans to complement Rehmann’s cybersecurity and technology consulting offerings. Andrus, who has agreed to stay with the combined firm for three years, expects revenue to double over that time.

Officials from both firms say what unites them is a sense of how important the customer experience is to their overall success. At Trivalent Group, the mission is referred to as “Relentless Service”; Rehmann refers to its commitment as “The Rehmann Experience.”

Andrus said a mutual dedication of service to clients is what appealed to both firms.

“We’re now a one-stop solution,” he said.

Trivalent Group will initially maintain its name while operating under the Rehmann umbrella. The firms will offer expanded capabilities immediately throughout the Midwest with a full integration beginning in 2019. Andrus will remain at the forefront of driving the strategic vision and future growth of the combined practice while Rupp will be CEO of both organizations.

Barbers Going to the Dogs? Yes, In All the Right Ways with New Line of Pet Products

Much like the humans that love them, dogs have hair and skin needs that require special attention from time to time.

That is where Detroit Barbers and its partners come in. Proud pet owners Chad and Jami Buchanan, who founded Detroit Barbers, have two bulldogs who sometimes visit their shops in Metro Detroit. Diesel and Puma are pups that may need moisturizing from time to time, so they decided to make a product just for them and their fellow canine friends.

When their own dogs experienced dry noses in winter or needed a moisturizing shampoo for their fur, the Buchanans put their knowledge of high-quality natural hair and skin products to good use.

“We noticed that beard balm also served as a safe and effective moisturizer for more than just beards,” says Chad Buchanan. “It softens cuticles and was safe enough to apply on our dogs’ noses to protect from the drying, cold winter air.”

While making products like beard balm and beard shampoo, there happened to be some base product left over. After some serious research and development, Buchanan crafted safe conditioning shampoos and moisturizing butters meant for pups – not people.

Now, Detroit Barbers offers an exclusive line of all-natural pet products sold only through Premier Pet Supply locations in Beverly Hills, Rochester Hills, Livonia and Novi. Premier Pet Supply is a local, family-owned business that believes supporting the finest local and national products. The company has been doing so for more than 25 years.

Mike Palmer, owner of Premier Pet Supply, has known the Buchanans and their pets for years. He was eager to work with Detroit Barbers – and was the first to suggest they market the pet products under the barber shops’ brand name.

“We’re truly excited about this partnership with Detroit Barbers,” Palmer says. “Like Premier Pet Supply, they’re a local company, and they recognize the importance of high-quality ingredients. Now they’re giving back to local rescues. We’re really proud to align ourselves with them.”

All products sold will benefit the mission of Detroit Dog Rescue. Detroit Barbers will donate 25 percent of the sale of its pet line of products to Detroit Dog Rescue and provide free product to the dogs in their care.

Working with Premier Pet Supply, Detroit Barbers owners have developed three kinds of conditioning shampoos and three moisturizing puppy butters to soothe pet paws and skin. As with all Detroit Barbers-made products, these are sulfate and paraben free. Pet products made by Detroit Barbers now include Pet-Friendly Conditioning Shampoos such as Deep Clean Deodorizing Shampoo + Conditioner made with Mint oil and Pet-Friendly Moisturizers such as Paw Butter made with rosehip and Argan oils.

With Cybersecurity Identified as Higher Risk, How Companies Plan is Key

 

Here’s a scary situation: A new survey conducted by Microsoft and Marsh found that two-thirds of 1,300 senior executives polled said cybersecurity was a top five risk management priority for their company.

But while companies fear the impact of a cyberattack, only 19 percent are highly confident in their organization’s ability to prevent and respond to a hack. In fact, only 30 percent have developed a plan to respond to a cyberattack.

Cybersecurity expert John Barchie of Arrakis Consulting has worked with Fortune 10 organizations consulting on physical and cybersecurity issues. He believes all can create a cyberattack response and prevention plan.

Q: Why doesn’t every business have a cybersecurity plan? What’s the hesitation?
A: Typically, businesses don’t have a cybersecuity plan because they don’t have an information security advocate. InfoSec is a newer business function and has not matured to the level of “sales” or “accounting,” it is generally an afterthought.

Sometimes organizations will sign contracts with extensive cybersecurity requirements in their Schedules without a thought to the costs of getting the organization to that level of security posture would mean. The role of CISO [Chief Information Security Officer] isn’t just for show anymore. And, an organization that doesn’t have one, likely doesn’t have a strong cybersecurity plan. The hesitation is the tone at the top. If the board doesn’t ask for a CISO, if the executive team doesn’t think they need a CISO, then the organization isn’t going to get a CISO. Again, it is a maturing of business, and the concept of protecting the data that is being captured and/or generated, some businesses still think it is their data to use as they see fit, instead of their role of being a custodian who needs to protect the data. Finally, some organizations, fully aware of the situation, or thinking they are fully aware, chose to forgo a cybersecurity plan because they feel their intellectual property is of little value or that they don’t hold that much ‘customer data’ or that they are just not a very good target. None of which tends to be true.

Q: Why should every business — large and small — have a cybersecurity plan?
A: If an organization is holding other people’s data, it is rapidly becoming a legal issue. Failure to perform due diligence on protecting that data can lead to successful lawsuits, which traditionally, in business, is more expensive than just breach notification and providing free identity theft services. Lack of a written cybersecurity plan equates to lack of due diligence. Even without other people’s data, organizations that generate intellectual property tend to grossly undervalue their intellectual property.

Q: Why is prevention important?
A: A written cybersecurity plan provides the organization something to test against. Management can constantly review the security controls as described in the plan to ensure they are still effective. Without a plan, it is much less likely that the impact to the organization, while a security incident is taking place, can be reduced.  It appears that across the board about 10 percent of organizations are compromised yearly, regardless of the rigor of their security posture. However, those with a written and constantly reviewed and tested (audited) cybersecurity plans suffer less impact during an incident than organizations without a written plan.

Q: What is a typical response and what might work better for businesses that have gone through an attack?
A: Businesses that go through an attack without an understanding of cybersecurity or a plan that defines their environment are dependent upon the local heroes they’ve hired that have the institutional knowledge to protect the organization. With a written plan the organization can more easily surge in experts to identify and shut down incidents as they are happening, or a least gain a broader understanding of what happened in order to prevent future incidents.  Most organizations, after they’ve taken a significant loss, after the horse has left the barn so to speak, will pay to generate a plan and execute a cybersecurity program, at least for a while. But as the pressures of business build and the “problem” appears to go away, or be non-existent, they tend to reduce the resources toward the cybersecurity function as “the emergency is over.” It takes great discipline for an organization to fund their cybersecurity function fully, from year to year.  There may be, to some executives, solid business reasons for not funding a cybersecurity program, if funding a department costs $1 million annually and the maximum loss due to cybersecurity incidents an organization typically suffers is $500,000, it could seem to executive management that tbe cybersecurity spend is foolish. However, given the risk of legal, regulatory and now, failure to meet contractual obligations, this type of decision may be considered a lack of due care. It is a sticky wicket and organizations need to start looking at cybersecurity as a business function that needs to be evaluated under business rules. Organizations that don’t have a CISO and a written cybersecurity program are under the gun when it comes to winning lawsuits after an incident, or even marketing their product to a wary consumer.

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