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Once a business owner understands how the popular video site YouTube works, the site can be used to build the business.
There are many profitable reasons to publish a blog on your business website.
Like it or not, Facebook is a platform that can deliver great benefit to a business. But knowing what to do and how to do it is critical.
Search Engine Optimization (SEO) is a mystery to many business owners. You may hear it's a powerful digital marketing strategy. However, you may not understand if it's right for your business. One of the stumbling blocks is to understand what is successful SEO. Don't worry, you're not alone. Obviously, earning new business is our...
If you are a high growth business, chances are you use social media and influencers to help spread the word about your product or service.
We all want Google to love our website. When we find our website in the good graces of Google, the powerful search engine sends valuable traffic.
It’s one of the first questions business owners ask: How do I make people aware of my company? Today's business environment requires you have an online presence. It's important for business owners to consider the many online tools available to get the word out about their products and services....
You may hear Millennials and younger generations don’t like email. Is the death of email upon us? Social media platforms continue to grow as a preferred method of communication. Despite this fact, email remains a powerful and universal digital marketing tool in your toolbox. I believe the era of email...
Does your business have authority in the online marketplace? If you’re not sure, the answer is, No. What does authority have to do with social media in 2017? Everything. If you want to increase your brand awareness, drive more traffic to your website, and increase sales, then social authority...
Make plans to develop your brand authority, find your fans, guide your audience and share your story in the year ahead.
Are you using great visuals to attract more customers? The fact is, good imagery gets your message across quickly.
You may have heard the rumor that search engine optimization is dead. Google and the other search engines have made the quest to rank on the front page meaningless. Well, don’t believe it. I’m here to tell you that SEO is alive and well, and should be an important part of your business marketing.
The entrepreneurial spirit of the startup culture abounds. However, not all businesses are celebrating. Some established companies feel left behind, with new companies taking market share and, sometimes, making their product or service obsolete. Fortunately, it's not too late for these companies to take action.

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