Best of Michigan Winners Listen to Customers and Excel

Symplicity Communications Inc. Grand Rapids • www.symplicitycom.com

Symplicity Communications is driven by their single focus of making telecommunications management “Symple” for the client.

Founded in 2006, the company focuses on making the telecommunication process easier, from negotiating with multiple carriers for the correct solution, to project managing a new product installation or managing a clients monthly phone bills.

Staff members hold integrity as a key ingredient to their success, the company says. While their product offerings are not unique, it is their level of integrity within the organization and throughout its processes that set them and the company apart.

“The reason I enjoy doing business in Michigan is the amazing people I work with. Nearly all of (our) new business comes from networking, partner and client referral. These referrals exemplify a genuine interest in the success of my business and demonstrate the true values of the fantastic individuals within our state,” said founder and CEO Catherine Lazarock.

Text Ripple Inc. Royal Oak • www.textripple.com

Text Ripple is a text message marketing company offering a simple, effective and affordable Web-based platform.

With 95 percent of text messages being read within four minutes, instant, direct connections do provide the greatest returns of any marketing a company can do, according to Text Ripple. 

Text Ripple works with restaurants and bars, retail outlets, realtors, churches, Web developers and publishers, and a number of other industries. Their text message platform can be used to benefit those companies in need of effective communication or increased sales.

The company can help generate dynamic sales leads, calculate mobile surveys in real-time, communicate employee info instantly, send alerts about upcoming events, and deliver mobile coupons to customers.

“All of our technology and employees are located within Michigan with a national client base. This allows us to take our funds and reinvest them into Michigan,” said company CEO Hans Hegge.

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