Feb. 17, 2011 - Smartphone adoption rates have greatly increased the use of mobile apps. According to Morgan Stanley, Internet mobile adoption rates are ramping up faster than desktop Internet did, and the number of smartphone users is increasing exponentially.
Jan. 27, 2011 - For any person in selling, this has been a challenging year. Beyond typical politics and personality disputes is the real issue: sales teams not hitting targets.
Jan. 27, 2011 - Every sales person knows how important good communication is in building business relationships. But have you ever thought about what it takes to build instant rapport with anyone?
Jan. 27, 2011 - Both social commerce and Facebook marketing are expected to skyrocket in 2011. Many brands have launched new programs that tie product sales to the most popular social network in the U.S. How are companies achieving this?
Jan. 27, 2011 - With too many sales trainers proclaiming Online Social Networking as the greatest thing since sliced bread (or maybe even better) for new business development, let’s inject a little reality back into the conversation. Fundamentals still work.
Jan. 27, 2011 - A company’s brand should tell customers everything they want to know about a business.
Jan. 27, 2011 - It’s true that recipes for success and magical miracle-making spells do not exist in business. When it comes to maintaining a successful business, apply this basic formula: 1+1=2.
Jan. 27, 2011 - Today, information really is power. Customers want to know everything they can about all their options before making an informed decision.
Jan. 6, 2011 - When planning for 2011, don’t let your marketing strategy fall by the wayside with your other resolutions this year.
Jan. 6, 2011 - Nothing builds credibility like customer validation. Compared to claims you make about yourself, customer evidence is a powerfully persuasive tool that can drive customers to take the next step in the buying process.
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