April 16, 2009 - There is a plethora of available data on emerging trends. From the global economy to technology, individuals and organizations are mindful of them.
April 16, 2009 - Want to win new clients, negotiate a killer contract, or sell a new service? Invite the other party to say, "No." Get comfortable hearing "no" and saying "no." Once you do, you will possess the best business and negotiating tool available.
March 19, 2009 - I work with many entrepreneurs and selling professionals. When I ask them what they do they immediately rush into their title. Each states, “I am the President of a Bank,” “I am a Consultant” and I am a Professional Speaker.” If I were a client and heard this I would immediately state, “So What”?
March 5, 2009 - With job opportunities scarce, there is an increased emphasis on networking to increase one’s chances of finding a new job, career or business account. But are you maximizing your opportunities for networking success?
February 19, 2009 - The economic year is taking a grave toll on all attitudes and behaviors. Selling professionals, sales managers and business owners are having a very difficult time trying to meet goals and remain profitable.
January 22, 2009 - Peter Drucker once stated that there is only one reason for any organization to be in business — the customer.
November 20, 2008 - “We will just have to do with less” is the current mantra in advertising. I propose we can “do more with less.” How? With targeting and accountability. And it works equally well with large and small ad budgets.
November/December 2008 - The practice of public relations and marketing has seen the positioning era being replaced by the image era. The shift from advertising-oriented marketing to public relations-oriented marketing followed.
November 6, 2008 - This misconception of doing business over the Internet still persists today. Many of us think that advertising online is the answer to all of our business woes. This is far from reality.
November 6, 2008 - Today’s economy dictates that your sales teams should be performing at the maximum. A sales team should function well on its own because sales people tend to be self-sufficient and independent-minded.